Moderation matters in livestock production, especially when feeding animals for meat. Farmers must understand market preferences and avoid excessive fat deposition during finishing. Balance matters.

Many customers prefer lean meat because it cooks more cleanly and feels lighter. Excessive fat can create waste and reduce customer satisfaction. Quality matters generally.

Farmers who prioritize quick money over customer expectations may lose repeat patronage. One disappointing purchase can damage trust and valuable future recommendations. Protect your reputation.

Proper feeding requires understanding breed, age, production stage, and market demand. Giving animals more feed does not always mean returns or healthier products. Feed wisely.

Consultants provide valuable guidance because their knowledge helps farmers make informed decisions about nutrition, growth, finishing, and market requirements. Listen carefully before deciding. Expertise matters.

Successful livestock farming requires balancing animal performance, consumer preference, profitability, and responsible management. Farmers who understand customers will build stronger businesses and relationships. Success endures.

Abdullah Opeyemi Akande
B.Agric. (FUNAAB)
GAS (NIAS)
M.Sc. Animal Sci. (UI)
RAS (NIAS)
M.Sc. Int’l Business (UU, UK)
Ph.D. in view